Hétreau’s Art Deco Wine Maps
If you liked my last post about The Metro Wine Map of France, you’ll enjoy mulling over these ones too. These maps were made by a celebrated French artist, printmaker, illustrator and designer called Remy Hétreau. Drawn up sometime in the 1950’s all three are in the Art Deco Style and depict the vineyards of Alsace, Loire Valley and Provence.
I love how the vineyards are depicted with a cluster of grapes – red for red wines and yellow for white wines. Each map is packed with clever motifs characteristic of the region. The storks on the map of Alsace are allusions to its popularity as the land of stork nests. The storks, usually perched on roof tops, were a prominent subject in legends narrated to children. Hétreau even works in signature emblems and the traditional provincial clothing of the regions.
Commissioned by the Comité National de Propagande en Faveur du Vin, a government agency that promoted the French wine industry, Les Vignobles de France is a series of 11 maps. Apart from these three regions, the maps cover Est, Normandie, Champagne, Roussillon, Bordeaux, Côte du Rhône, Bourgogne and the French colony Algeria.
(via George Glazer Gallery)
Related articles
- Metro Wine Map of France (gigglewater411.wordpress.com)