Glenfiddich Experiments: IPA Cask & Project XX
It’s not easy to innovate given the many strict regulations of Scotch whisky production. Which is part of the reason why Glenfiddich’s new ‘Experimental Series’ is so intriguing. The brand launched this series in September 2016 and the plan is to launch 10 unique…
The Balvenie Craftsmen’s Dinner
An elegant evening exploring the art of craftsmanship at Famous Studios in Mumbai. We began with a conversation around the craft of filmmaking between Director Ram Madhvani and Ad Guru Swapan Seth. Following this, I introduced guests to the prestigious single…
CMO Dinner with The Macallan
Hosted an intimate introduction to The Macallan at The Marketing Society’s ‘CMO to CEO’ dinner in Mumbai. Questions and opinions from this well-traveled, illustrious group made for an engaging chat on all things single malt, scotch and The Macallan. Finished with a tasting of…
Gigglewater Live: An evening with The Balvenie
Snapshots from a recent tasting I hosted for The Balvenie in Delhi To start, I must admit I love this Speyside single malt and so this event was something I was particularly looking forward to. From its story to its branding and…
